Animated Marketing Videos

animated videos being used in content marketing strategies

Animated Videos That Get the Gist

Animated Videos are a valuable option when it comes to content marketing. Content marketing is a vital tool in helping businesses achieve their digital marketing goals in the modern marketplace—from providing accurate information about a business to product marketing and creating values to helping build trust between a company and its target audience online. Although there are…

Animated marketing video

Consider Going Old-School With Your Next Animated Marketing Video

  In his book on brand strategy titled Zag, Marty Neumeir states “when everybody zigs, zag.” The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough—today, companies need “radical differentiation” to create lasting value for their shareholders and customers.     Standing out from the pack is undoubtedly critical in marketing…

Squeezing out a better marketing video

Squeezing Out A Better Marketing Video: A Tale Of Two Poos

It’s no secret that humor can contribute to making great marketing videos so I’m not going to expound on that now. Instead, I thought I’d compare and contrast two marketing video approaches utilized by two different products that essentially do the same thing: neutralize the smell of your poop by spraying it in the toilet…

animated marketing video newsgator

Gisteo of the day: Animated Marketing Video For NewsGator

CATEGORY: TALKING CARTOON SPOKESPERSON/CARTOON STYLE Today’s Gisteo of the Day is an animated marketing video we did for NewsGator a couple of years back. Those old enough to remember the Six Million Dollar Man will appreciate the exploits of “Steve” here in this two-part production for NewsGator Social Sites. It’s Steve Austin meets “The Most…